Marketing Contributions Are Broken
As a growth marketer who's run campaigns for 100+ African businesses, these problems are everywhere
Agencies Get Paid Upfront, Deliver Little
Marketing agencies charge retainers or project fees, then disappear with vague progress reports and no measurable results.
Wasted budget with zero ROI
Influencers Demand High Fees, Don't Convert
Influencers promise thousands of followers but deliver low engagement and zero sales. You pay for reach, not results.
Expensive vanity metrics
Lead Tracking is Manual & Unreliable
Trying to track which leads came from which marketer, which converted, and who deserves credit is a nightmare.
Can't attribute success fairly
No Accountability for Campaign Execution
Marketers promise social posts, email campaigns, and content creation — but execution is inconsistent and quality varies wildly.
Broken promises and missed deadlines
Businesses Can't Find Trustworthy Marketers
Finding reliable marketers who understand your industry, target audience, and will deliver results feels like gambling.
Trial and error wastes time and money
Revenue-Share Deals Are Complicated
Performance-based marketing sounds great, but tracking actual revenue attribution and calculating commissions is messy.
Disputes over what "success" means
ShonaCoin's Marketing Contribution Solution
We've built performance marketing infrastructure that rewards results, not activity
Real-Time Conversion Tracking
Track leads, conversions, and sales in real-time. Attribute every result to the marketer who generated it using unique tracking links and UTM parameters.
Know exactly what's working
Pay-Per-Lead & Revenue-Share Models
Set up performance-based compensation: pay per qualified lead, pay per conversion, or share a percentage of revenue. Marketers earn when they deliver.
Align incentives with results
Campaign Execution Dashboard
Marketers log every campaign action: social posts, emails sent, content created. Track execution in real-time and ensure deliverables are met.
Full visibility and accountability
Automated Payout Distribution
Set rules for commission splits, lead values, and revenue shares. The platform calculates payouts automatically based on tracked performance.
No manual calculations or disputes
Marketing Contributions Across All Sectors
E-commerce
Social media ads, influencer partnerships, conversion optimization, email campaigns
SaaS & Tech
Content marketing, SEO, webinar campaigns, lead nurturing funnels
Real Estate
Property listing promotions, open house marketing, buyer lead generation
Healthcare
Patient acquisition campaigns, health awareness content, referral programs
Education
Student enrollment campaigns, online course promotions, webinar marketing
Hospitality
Travel influencer partnerships, booking campaigns, event promotions
Nonprofits
Donor acquisition, awareness campaigns, volunteer recruitment
Agriculture
Market linkage, buyer connections, product branding campaigns
Retail
Local business promotions, loyalty programs, seasonal campaigns